AI is tool that can help us as fundraisers, but what we do to raise major gifts and capital campaign donations is personal. All the data points in the world are no substitute for saddling up and perfecting our “anatomical influence.”
All in Donors
AI is tool that can help us as fundraisers, but what we do to raise major gifts and capital campaign donations is personal. All the data points in the world are no substitute for saddling up and perfecting our “anatomical influence.”
When handled with care, stewardship after a capital campaign becomes a powerful tool for growth. It ensures that the tremendous trust and generosity shown by your donors during a campaign continue to drive your mission forward for years to come. Here’s how to approach it for best results.
If you hire a consultant to help plan and manage your campaign, that person should prepare and train you and your committee members to make professional and successful capital campaign solicitations. We’ve had the honor to see nonprofit leaders with the right direction and training raise millions more than they ever thought possible. Take a look at our process for preparing them.
A good capital campaign consultant understands that it is the client’s willingness to foster and build win-win relationships that drives success, not the consultant’s willingness to share connections. It is through strategizing with your consultant that you will develop a list of donors and prospective donors with true philanthropic interest in your project.
Major gifts will be the key to any successful capital campaign campaign. Use this capital campaign solicitation guide to help you make the best asks possible.
A capital campaign gift chart is a key planning tool that allows you to focus on the process to help you make the asks and secure the gifts that will move your campaign to completion.