A capital campaign case for support is a document that outlines the needs and benefits of a nonprofit’s capital request. Presented below is a notated case for support example amended to address COVID-19 fundraising impacts.
All in Case for Support
Donors Still Planning to Give Amid Pandemic
The pressures of nonprofit fundraising in 2020 have even the most experienced and successful nonprofits feeling off balance. However, a recent survey shows that a majority of donors plan to give as much or more this year as last year. With that in mind, organizations are re-engaging with their capital campaign planning and management processes, realigning their case for support documents and using survey data to reassure their boards, staff and leaders that they can and should move forward with nonprofit fundraising.
Is the Giving USA Report Relevant in 2020?
Giving USA released its 2019 report on U.S. philanthropy in June. But is the report relevant in 2020? Our fundraising climate is influenced by struggle for racial justice, economic uncertainty and a global health crisis. If you are in a capital campaign, it may be time to adjust goals and assess whether there are pieces of the campaign that resonate more in the current environment.
Capital Campaign Strategy: Balancing the Facts and the Vision
The inspiration for a capital campaign often begins with identifying a need within your organization. That need must mature into a benefit that excites philanthropists if you plan to raise serious money.
Capital Campaign Focus: Need or Benefit?
How do you best position our capital campaign with potential donors? Do you focus on needs or benefits? Learn what the experts at CampaignCounsel.org have to say.
How to Organize a Capital Campaign
After a nonprofit completes its pre-campaign audit and planning process, and the organization decides to begin its capital campaign, the next step is to begin preparing campaign materials. These are the education, cultivation and solicitation tools necessary to successfully implement the campaign. Following material preparation comes the time to identify leadership. These are key pieces to organizing a capital campaign.